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At Small Business During a Crisis

supra endura Gabrielle Mandel, Nicole Haddad of Lobo mau, small business in a time of Covid,


Welcome to our last episode of Season 3. For this 36Th episode I want to switch it up a bit and both take you inside my own business along with talking shop with Nicole Haddad of Lobo Mau on what it is like running a small business in the pandemic. I have been working on some initiatives within my own brand along with being in a reflective period of what it is like being a solo entrepreneur. This episode I talk about what it is like to launch a new product. I take you inside the process and thinking behind what it takes to bring a new product to market. A few years ago I fell in love with beeswax wraps and I wanted to find a way to make them with Supra Endura prints. I take you on my journey of sourcing, figuring out digital marketing and what it is like to enter a new product category: Kitchenware. Being an entrepreneur is such a thrilling/ terrifying experience and I wanted to impart some of the knowledge I have learned along the way. 
Next, I digitally sit down with Nicole Haddad of Lobo Mau. Nicole is a close friend and a central figure in the Philadelphia independent fashion scene. I wanted to get her take on the pandemic and what she is doing. It was great to hear what has been working for her and where she had to pivot. I also love her positivity, it is what we need right now. 
I hope you find this episode refreshing and real. And if anything I hope it is useful to you on your own creative journey! :)